Shawne Ungs Earns Accreditation in Public Relations

Wednesday, May 02, 2012

The Universal Accreditation Board, a consortium of nine professional communication organizations has announced that Shawne Ungs with the Ames Convention & Visitors Bureau has successfully completed the examination for Accreditation in Public Relations, entitling her to use the APR professional designation.

“We are proud of Shawne for her dedication and initiative in pursuing her APR,” said Julie J. Weeks, director, Ames Convention & Visitors Bureau. “The Ames Convention & Visitors Bureau promotes ongoing professional development among our staff and we see the direct benefit to the growth of our organization and the travel industry overall.”

The Accreditation program aims to improve the practice of public relations by assessing competence in 60 areas of knowledge, skills and abilities (KSAs) associated with the profession. Candidates who successfully complete the rigorous process, including presenting their portfolio to a Readiness Review panel of three peers and sitting for a computer-based Examination, are granted the APR.

“Earning the APR reflects a mastery of the knowledge, skills and abilities needed to succeed in our increasing complex profession,” said John E. Forde, APR, Fellow PRSA, 2011 co-chair of the Universal Accreditation Board. “Practitioners who achieve the designation are demonstrating their commitment, not only to our profession, but also to a strong code of ethics and to the betterment of their organizations and clients.”

About the Universal Accreditation Board
The UAB was established in 1998 by a coalition of public relations professional organizations that today includes the Agricultural Relations Council, Asociación de Relacionistas Profesionales de Puerto Rico, Florida Public Relations Association, Maine Public Relations Council, National School Public Relations Association, Public Relations Society of America, Religious Communicators Council, Southern Public Relations Federation and Texas Public Relations Association. Each organization contributes resources and senior-level volunteer members who represent al l segments of the public relations profession. For more information about the UAB and the APR designation, visit www.praccreditation.org.

For additional information, please contact:
Julie J. Weeks
Director
Ames Convention & Visitors Bureau
juliew@amescvb.com
515.232.4032

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